Ember & Earth is a made up candle brand concept that brings together warmth, nature, and simplicity. The goal was to create a brand that feels grounded and calming, rooted in the elements but elevated in design.

I began by developing an inspiration board that guided the tone of the brand, including a muted, earthy color palette and natural textures. Each scent—Rooted, Midnight, and Kindling, was designed with its own mood and color story, while still feeling cohesive. The type choices pair a classic serif for scent names with clean sans serif elements for supporting text, giving the brand a balanced and timeless feel.

The logo, created in Adobe Illustrator, features a minimal leaf with a flame rising from its center. I brought the concept to life through realistic candle mockups in Photoshop, showcasing packaging that reflects the brand’s intentional and soothing identity.

This project allowed me to combine mood driven storytelling with hands-on design execution—from early concepts through to branded visuals.